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Be yourself & feel like you truly belong.
You can’t unleash the power of diversity without inclusion. That’s why at H&M inclusion comes first. Inclusion is a choice to actively create a culture that supports a mix of diverse backgrounds and experiences to ensure everyone feels a sense of belonging.
At H&M our culture is defined by our values and our values are built upon a foundational belief in the importance of inclusion and diversity. This means we are always learning and driving for continuous improvement. Our mission is to secure and support diverse representation at all levels throughout our organisation and truly reflect the communities we operate within. 
We are committed to continuous improvement
We are committed to continuous improvement
We are committed to continuous improvement
We are committed to continuous improvement
We are committed to continuous improvement
We are committed to continuous improvement
We are committed to continuous improvement
We are committed to continuous improvement
We are committed to continuous improvement
We are privileged to have more than 140,000 colleagues, in over 75 countries across the world.
That’s 140 000 individuals with unique experiences, skills, knowledge and passions.
We are committed to transforming our company into one that reflects and respects the multicultural world of our colleagues and customers.
Pride flag at the Pride parade, showing H&M’s participation.
Through our Pride collections, we support the UN Free & Equal campaign – a global campaign against homophobia and transphobia.
We encourage inclusion and celebrate diversity and equality throughout our stores, clothing, companies and communities.
A happy H&M colleague Ashley smiling in a green bomber jacket.
 84
 %
of our teams say they feel they can be themselves at work.
Our goal is to have workplaces that are inclusive and diverse.
H&M employee in a black hat and red lipstick, paired with content about unconscious bias training.
Unconscious bias training is a requirement for all colleagues.
We work to improve internal awareness of inclusion and unconscious bias, to ensure diversity and representation in teams and leadership.
We have partnered with TENT Partnership for Refugees and Unstereotype Alliance.
We are in continuous dialogue with other organisations, both globally and locally, about Diversity, Equity and Inclusion. 
We want to make a positive difference for people and communities through our initiatives.
Content about female leadership, featuring a picture of a female leader.
64
 %
of our leaders are women. But we know we have work to do to represent diverse communities everywhere within H&M – especially in leadership positions.
We create a fair and equal environment where equal opportunities are transparent for all.
“The way we treat each other shows how much we care about people . That’s what I want everyone that comes to work or to shop with us to feel – that we really care about them.”
Tommasso, Store Manager at H&M, sitting on the floor in jeans and a t-shirt.

TOMMASO,
STORE MANAGER H&M TUSCANY

Empowering communities across the US
Empowering communities across the US
Empowering communities across the US

Through educational programs, an online directory and funding, BFABW is a leader in supporting Black Women in business. We joined forces with celebrity brand ambassadors Tracee Ellis Ross and Brandy to amplify BFABW’s mission and bring it to a wider audience. In addition, we piloted local store BFABW popup markets during the holidays in Chicago and Miami.

The partnership with MPJI is centered on providing gender affirming care for Trans and gender nonconforming youth. We’ve hosted “Fresh and Fabulous” shopping events that celebrated the beauty inherent within varied gender identities. H&M’s support has enabled the distribution of necessary resources to more than a dozen organizations within the MPJI network. 

H&M recommitted its partnership with the LESGC in 2022 to support the opening of its Center for Wellbeing & Happiness which offers after-school, weekend and summer programming in STEM, Arts, Digital Media, Sound, Wellness, Civic Engagement and Leadership. 

H&M has supported the Trevor Project’s Pride campaign, “Stories of Pride”, which celebrates all the stories of strength, resilience, and connection of LGBTQ youth. This meaningful partnership created learning opportunities and additional resources for our colleagues and amplified Trevor’s match campaign.​

Do you want to learn more about our local
US I&D initiatives and strategies?
Learn more
Be all parts & sides of yourself. Be everything you already are & everything you can be.
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